How to earn revenue with the LaterPay button
LaterPay offers a variety of out-of-the-box payment solutions for different industries and businesses. What do they all have in common? A unique approach and great user experience that brings customers over the hurdle of paying for content and services and making donations, based on our understanding of how users like to pay online. Explore our use cases and try them out for yourself.
Ask for contributions
Users are asked to simply click a “contribute” button to confirm their intent to pay whatever amount you have assigned to a given piece of content. Contribute by LaterPay is designed as a “post-view” request. Users who reach the end of an article, video, or interactive experience are much more likely to pay you for your hard work.
LaterPay technology increases sales, customer satisfaction and loyalty, and offers a complimentary ecosystem to existing subscription and ad models. Here’s how it works:
1. Immediate Access
While upfront registration and payment derails over 98% of all payments, with LaterPay, users access paid content without needing to register or pay in advance—cue the happy customers (and more revenue).
2. Aggregate Purchases
Every piece of content that a user consumes across sites in the LaterPay network is aggregated into a single, unique shopping cart.
3. Register & Pay
Once the total value of content in a user’s cart reaches a $5 threshold, they are prompted to register and pay before they can resume accessing your paid content or service. This results in shopping cart conversion rates of over 80%.
Users are asked to simply click a “donate” button within your web page, mobile experience, social media posts, or newsletters. Define the donation amount, place the button in your channels, and start collecting cash for your cause. Once a user’s shopping cart reaches $5 or more – aggregated across all participating sites and services – the user is asked to pay.
Sell content and services
Sell access to your content and services (like articles, blog posts, commentary, or essays) with LaterPay and watch revenues soar. LaterPay can tease your content, then ask viewers to “buy now and pay later.” You choose how much content is viewable, and users get pull ed in by the preview. The purchase is added to their universal LaterPay shopping cart, and they pay once they reach a certain price threshold that’s aggregated across all participating sites.
Sell video content
within your player
Sell access to your videos with LaterPay and watch revenues soar. Like any good trailer, LaterPay can tease your video content, then ask viewers to “keep watching and pay later.” You choose how much content is viewable, and users get pull ed in by the preview. The purchase is added to their universal LaterPay shopping cart, and they pay once they reach a certain price threshold that’s aggregated across all participating sites.
You already create great content and services. Let us handle the rest while you watch your revenues grow.
User-centric payment solutions for the digital economy