SPIEGEL ONLINE is one of the behemoths of the German media and the largest mobile-accessed German news website in the world, receiving approximately 1 billion page impressions each month from almost 18 million unique visitors.
Since 1874, Bergedorfer Zeitung has covered politics, business, sports and culture with a focus on Hamburg and the world. The regional daily newspaper began using LaterPay in mid-2016 to monetize a selected range of digital content. In interview below, Ann Kathrin Ziegler, sales and marketing coordinator, talks about Bergedorfer Zeitung’s recent experience with paid content, the challenges of digital service and reader acceptance of LaterPay. Read More
Dr. Hansjörg Leichsenring, Publisher from the ‘Bank Blog’, talks about using Paid Content.
For more than three decades, Dr. Hansjörg Leichsenring has closely followed the trends and ongoing developments in the financial services sector. Banks and other financial service providers can avail themselves of his expertise as a consultant and (interim) manager. His website, ‘Der Bank Blog,’ has garnered a number of awards and was most recently recognized as ‘Finance Blog of the Year 2015.’ For over a year, Hansjörg Leichsenring has been using LaterPay to monetize select background articles and studies on his blog. We asked him to share some of his experiences with paid content and its acceptance among his readers.