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Getting Started with LaterPay

Welcome to LaterPay. We're so glad you're joining us!

If you're on this page, you are probably new to LaterPay and wondering how to get started. Before we dive in, let us introduce ourselves — we are the online payment system that cares about the user experience as much as you do. LaterPay's primary focus is to make the experience of purchasing your digital offerings as frictionless as possible. With LaterPay, your users can purchase digital content and services, or make contributions and donations, with a single click — a frictionless experience that turns traffic into transactions. 


Sites that require upfront registration and payment can see customer abandon rates of up to 98%. Our patented Pay Later revenue model instead defers the registration process until a customer’s purchases reach a $5 threshold. Only then, once your content’s value is firmly established, is the customer asked to register and pay. This results in shopping cart conversion rates of over 80%. LaterPay’s frictionless customer on-boarding helps you turn traffic into transactions.


If this is something that interests you, here is a quick guide to getting started with LaterPay.


STEP 1: Create a LaterPay Account

If you do not have an existing LaterPay account, click here to create one.


STEP 2: Create a High-Level Pricing Strategy

Before getting started configuring your LaterPay WordPress plugin, we recommend you first think about your overall pricing strategy. Important things to consider are:


  • Do you want to sell individual pieces of content, timed access to your site and/or subscriptions?
  • How much do you want to charge for each of those? 

Don’t worry! If you’re unsure, it's easy to make changes later and we are always here to help! Click here to get in touch with our business development team for one-on-one coaching.


STEP 3: Choose an Integration Method

LaterPay has several "integration methods" for various types of partnerships. Use the questions below to help choose or contact integration@laterpay.net for one-to-one on-boarding help.


Primarily interested in Contributions or do you want to get started ASAP?

Our Contributions Button Generator is the place for you! Simply log in to your LaterPay account and select "Button Generator" from the left hand navigation. Our wizard will walk you through the process in 3 simple steps or click here for step-by-step instructions.


Is your site a WordPress site?

If so, the best place to start is our WordPress plugin! Click here to jump to our article on Getting Started with the LaterPay WordPress Plugin.


Are you primarily interested in monetizing video content?

If your answer is 'yes' then our video integration is perfect. Click here to learn about setting up our video integration.


Are you currently using Google's AMP framework to optimize for mobile?

If so, you're in luck because we also have an AMP Component to ensure you stay compatible. Click here for details on our AMP integration.


Do you happen to be a large publication with one or more software development resources?

Our API may be the right choice for you. While this is our most intensive integration method, it also offers the most flexibility. We recommend having your development resource review our technical documentation to determine if this is the best solution for you.


None of the above sound like what you're looking for?

No worries! Our "Connector" integration uses JavaScript to allow you connect to LaterPay from any site. Although JavaScript might sound intimidating at first, don't worry! We have step-by-step instructions here and our on-boarding specialists are always happy to help if you get stuck.


STEP 4: Get Started!

Use the links above to integrate with LaterPay and start turning traffic into transactions!


If you are still feeling unsure, reach out to integration@laterpay.net for one-to-one on-boarding; we are always happy to help!